Mastering the key to referrals

Matt Anderson, CEO of The Referral Authority, has grown his business almost exclusively through referrals and now speaks and coaches globally. He has spoken at the Million Dollar Round Table and at several IFP events including the 2010 annual conference.

As well as being published in numerous US financial periodicals, Matt has written for Professional Adviser, Mortgage Solutions, Fresh Business Thinking and been featured inCitywire. He also presents quarterly for Bright Talk’s Thought Leadership Live webcasts. Matt is the author of Fearless Referrals, which Brian Tracy, author of The Psychology of Sales, says “teaches you the “Golden Rules” for developing a continuous chain of high quality referrals for any product in any business.”

He hails from Coventry but is based in Chicago.